Style & status: selling beauty to African American women, 1920-1975

Introduction : Why hair is political

The beauty industry is ours : developing African American consumer citizenship in the 1920s and 1930s

Everyone admires the woman who has beautiful hair : mediating African American neauty standards in the 1920s and 1930s

An export market at home : expanding African American consumer culture in the 1940s, 1950s, and 1960s

Beauty services offered from head to toe : promoting beauty to African American women in the 1940s and 1950s

All hair is good hair : integrating beauty in the 1950s and 1960s

Black is beautiful : redefining Beauty in the 1960s and 1970s

Conclusion : why African American beauty culture is still contested.